Privacy Policy

01Who we are

meetanna.care is operated by tesatad, Inc., a Delaware corporation. We can be reached at hello@meetanna.care for any privacy question or request.

This policy covers the meetanna.care website. The privacy practices for the anna care service deployed in homes and care providers are documented separately and shared with each customer at deployment. If you would like a copy, write to us.

02What we collect on this website

We try to collect as little as possible:

• Information you send us. When you email hello@meetanna.care we receive your email address, your message, and anything else you choose to share.
• The free test application. The form at /products/anna/ asks for who you are testing anna for, your name and your email address, plus your organisation and the number of people you would test with if you are applying as a professional. We use it to answer your application and to talk to you about a test. The legal basis is your request to us, together with our legitimate interest in replying to it. Giving us this information is entirely optional, and you can email us instead.
• Your approximate country. Derived from your IP address on your first page view, so we know whether to show you the cookie banner and which edition of the site to offer. See the service providers below.
• Standard server logs. Our hosting provider records technical information about each request: IP address, browser type, the page requested, the time, and the referring page. This is the default behavior of any web server and is used to keep the site running and protect it from abuse.
• Analytics and advertising measurement (with your consent). With your permission, Google Tag Manager loads Google Analytics and Microsoft Clarity, which measure how the site is used (Clarity includes recordings of how pages are scrolled and clicked), and the Meta Pixel, which tells Meta which of our pages you viewed so we can measure our ads on Facebook and Instagram. If you are in the EEA, the UK, Switzerland, the Isle of Man, Jersey, Guernsey or Brazil, or if we cannot tell where you are, we show a cookie banner and none of these load until you accept. Elsewhere they may load without a prompt. Wherever you are, you can change your choice at any time via Cookie settings in the site footer; rejecting clears the cookies these tools set on meetanna.care. We remember your choice in your browser's local storage. Each cookie is listed in Cookies and similar storage below.
• Functional preferences. The site may store small preferences (for example, which language you selected or your cookie choice) in your browser's local storage. These never leave your device except where a third-party service is involved as described below.

03How we use information

• To answer the message you send us.
• To follow up about a pilot, partnership, or hiring conversation you initiated.
• To keep the site running and secure (server logs).
• To comply with our legal obligations.

We do not sell your information and we do not share it with data brokers. The only information that reaches an advertising company is what the Meta Pixel sends Meta if you accept cookies, described above. What you type into the free test form goes to HubSpot, not to Meta.

04Service providers we rely on

To operate this website we use a small set of third-party processors. They process data on our behalf, under contract:

• Amazon Web Services. Website hosting (AWS Amplify and the underlying AWS infrastructure).
• Google Tag Manager and Google Analytics. Website analytics, loaded only when you have granted consent (or when our country lookup places you outside the regions listed above).
• Microsoft Clarity. Website analytics, including heatmaps and recordings of how pages are scrolled and clicked, under the same condition.
• Email (our inbox provider). To receive and respond to messages you send to hello@meetanna.care.
• HubSpot. Our CRM. When you complete the form at /products/anna/, the name, email address, role and (where given) organisation and test size you enter are submitted directly to HubSpot and stored on their EU servers, so that we can reply to you and keep track of the conversation.
• Meta. The Meta Pixel, under the same condition. Meta receives the address of each page you view and an identifier stored in your browser, and uses them under its own terms to measure and deliver ads. For this data Meta and tesatad, Inc. act as joint controllers.
• ipapi.co. Country lookup. On your first page view the site asks this service which country your IP address is in. It is used for two things only: deciding whether you must be shown the cookie banner before anything is set, and offering you the edition of the site for your country. We send no other information, we do not store the result beyond your browsing session, and the lookup happens before any analytics tag can run.

05Cookies and similar storage

These are stored in your browser by meetanna.care. The first three are needed for the site to work and are set whatever you choose. The rest are set only if you accept cookies, or if you are outside the regions listed in section 02.

• anna.consent (local storage). Your cookie choice. Kept until you clear it.
• anna.lang (local storage). The language you chose. Kept until you clear it.
• anna.consent.country and anna.region-bar (session storage). Your country from the lookup, and whether you closed the region suggestion. Deleted when you close the browser.
• _ga and _ga_<id> (cookies, Google Analytics). Tell one visit from another. Up to 2 years.
• _clck and _clsk (cookies, Microsoft Clarity). Group page views into a visit and a visitor. Up to 1 year and 1 day respectively.
• _fbp (cookie, Meta Pixel). Identifies your browser to Meta for ad measurement. Up to 90 days.

Microsoft and Meta may also read or set cookies on their own domains (clarity.ms, facebook.com) under their own policies.

06International data transfers

tesatad, Inc. is incorporated in the United States. If you contact us from the European Union, the United Kingdom or Brazil, the information you send will be transferred to and processed in the United States. The same is true of data collected by Google, Microsoft and Meta if you accept cookies. We rely on appropriate safeguards (Standard Contractual Clauses or equivalent) for any such transfer.

07Your rights

Depending on where you live, you may have rights over the information we hold about you, including:

• Access, to ask what we hold and receive a copy.
• Correction, to ask us to fix anything that is wrong.
• Deletion, to ask us to delete the data we hold.
• Objection or restriction, to ask us to stop or limit certain uses.
• Portability, to receive your data in a portable format.
• Complaint, to lodge a complaint with your local data protection authority.

To exercise any of these rights, write to hello@meetanna.care. We will respond within 30 days.

08How long we keep your information

Emails are kept as long as needed to handle your conversation and any follow-up, typically up to 24 months from your last contact, after which we delete them or anonymise them. Server logs are kept for up to 90 days for security and operational purposes.

Free test applications are kept in HubSpot for up to 24 months from your last contact with us, after which we delete them unless you have become a customer or asked us to keep in touch.

09Children

This website is intended for adults: care providers, public health authorities, partners, journalists, families, investors. We do not knowingly collect personal information from anyone under 16. If you believe a child has sent us information, please write to us and we will delete it.

10Changes to this policy

We will post any updates to this page and refresh the "Last updated" date at the top. If a change is material (for example, if we begin using a new processor or change how we use information) we will note it clearly and, where appropriate, contact people who have written to us.

11Contact

tesatad, Inc.
hello@meetanna.care